Whether you’re a large healthcare business or a locally owned practice, email marketing can help you communicate with your audience, increase patient retention, and maximize your return-on-investment. In the U.S....
Do you know how patients come across your practice’s website? Through a Google search, of course! A search query is the phrase a web user types into a search bar...
As a small to medium-sized business, it’s important to be responsible with every penny you spend, especially to run online advertisements. If you’re new to using ad campaigns to get...
When your audience is scrolling through search engine results pages, meta titles and descriptions will help them decide whether or not to click through to your landing page. These are...
So, you finally started your pay-per-click (PPC) campaign and after tracking its performance, you’re not so excited about the results. A successful PPC campaign should be highly effective at driving...
These days, it’s not enough to simply have a website. If we’re being honest, websites are a dime a dozen. However, a thoughtfully-designed, professional website can mean the difference between...
One of the best ways to showcase your practice is by the visuals you use on your website. Updated images and video can highlight your specialties and set you apart...
As a practitioner in the healthcare field, you may think you don’t have to worry about branding your eye care practice. However, that isn’t the case! Branding your business is...
