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Evaluating ROI for PPC Ads

Posted on 03-28-2014

By:Rachel Cunningham Due to the nature of online paid advertising, it is essential to closely monitor the performance of your PPC ad and adjust your ad as necessary. Tracking the performance of you...

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New Features in AdWords for 2014

Posted on 03-26-2014

By:Regina Falkowski If you use AdWords to promote your business on Google, you know that AdWords is constantly improving its program by enhancing and adding new features. Some of the key changes th...

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How to Set Up AdWords Location Extensions

Posted on 03-19-2014

By:Dustin Smith Previously, we discussed what Ad Extensions in Google AdWords are, along with a brief overview of each one. When choosing an extension for your pay-per-click ad campaign, there are ...

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How PPC Drives Local Traffic to Your Door

Posted on 03-12-2014

By:Jesus Maldonado You need to advertise on the internet to reach people in your local community. Doesn’t that sound weird? Although it sounds counter-intuitive, it is 100% true. Consumers do...

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Different Types of Ad Extensions

Posted on 03-12-2014

By:David Richardson There has been plenty of talk about Google AdWords and Google AdWords Express. If you are marketing online, you have more than likely already used this service or have been intr...

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5 Tweet Ideas for Your Practice

Posted on 03-05-2014

By:Nicholas Kiang For businesses that are expanding their presence to the social media world, Twitter can be an unusual platform to tackle. According to the service itself, there are currently 230 ...

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