Introducing Our New Social Media Experience

Having a social media presence is a must for any practice looking to grow and connect with patients. Growing and maintaining followers is essential in establishing meaningful relationships with your community on social media, and reaching them wherever they are is indispensable when it comes to staying on top of mind.

Managing your social media might be fun at first, but it can very quickly turn into a full-time job for busy practitioners. Practice owners and their staff are busy focusing on what matters most, taking care of patients and making sure their practice runs smoothly. 

This means that a critical step to growing on social media, posting consistently, often falls by the wayside. We often listen to stories of practice owners scrambling to find the perfect social media post to share or spending too much time researching the best article to share with their followers.

We hear from practices using our social media service how much they like not having to worry about managing their social media presence and how having a flexible solution that provides them with easy to post content can make the difference when it comes to engaging with patients.

That’s why we’ve invested in making our social media service even better. We’ve made it easier for both those practices that want a full hands-off experience and those that like to jump in and take control by providing tools that give you access to more content, visibility and make it easier to post consistently without having to be a social media expert.

These new features are available at no additional cost to all clients that have our social media product. Just email [email protected] or call 800.792.8384 to enable the new features. If you don’t have the social media feature, you can reach out to us to find out how you can get it now. 

A Social Media Service That Works for Every Practice

With our new social media service, you can expect the same amount and quality of weekly curated social media posts on your Facebook, Instagram and Google My Business pages by our specialists, plus some new features that provide you more visibility and control of your pages if you want to be more hands-on with social media. All accessible from your current portal dashboard.

Image showcasing social media posts and emoji reactions.

Get Access to a Built-in Social Media Calendar

Getting a steady stream of posts is great, but keeping track of what’s going where can be confusing without a place to track it all.

That’s why we’ve made it easy to see all of the upcoming posts we have scheduled for you across your Facebook, Instagram and Google My Business profiles in an intuitive social post calendar.

This way, you can easily see when and where your scheduled posts are going to be posted. You can also click on them to edit, reschedule or make your own posts. It’s as easy as clicking and dragging a post on the calendar to reschedule a post. Now you can keep track of all your channels without having to be a social media guru.

Online Booking Calendar and a variety of social media posts.

Use a Growing Library of Shareable Content Available at Your Fingertips

Sometimes you just have to share something with your followers quickly, whether it’s an industry holiday or an impromptu office promotion, we understand the need to have something shareable on hand.

Our new library of ready-to-share posts is ready to help with posts that range from industry-specific educational, inspirational and promotional content to make it easy for you to reach your followers quickly with engaging content.

You can choose to compliment your weekly scheduled content with tailored posts or put your own personal spin on it to connect with your loyal followers. Whatever the case, you’ll never run out of fresh content. Simply grab a post and start sharing.

A wide array of social media posts of all industries.

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Social Media Posts?

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Get The Latest Shareable Content That’s Relevant to Your Specialties

Variety is critical to keeping your followers interested in your practice. Think of it as a channel where different types of content always offer something new to keep your audience engaged.

Sharing industry-specific articles, viral content and trending topics can bring more life into your social media pages and boost the credibility of your practice, but researching credible and relevant topics online can take a huge amount of time.

With that in mind, we’ve added the ability to discover, read and share the latest trending, industry-specific articles and viral content from trusted sources right from your Social Media dashboard.

Now you can find original content to share with your followers and filter different articles by industry, relevance or shareability from a constantly updating feed of content that can be shared or scheduled with just a few clicks.

Post examples on various social media platforms.

Jump In and Say Hello to Your Followers

Do you want to get in on the action? Sometimes reaching out to patients that have a specific request or comments personally can make a difference.

From here, you can post your own content, respond to patients’ questions or run contests without having to hop in and out of all your social accounts for a high-level view of all your social media activity.

You can also see an overall view of your engagement data, follower count and audience demographics. This means that you can be informed and up to date whether your style is more hands-on or hands-off.

Online booking dashboard showing various platforms.

A Social Media Strategy That Works for You

We often hear from our customers that social media plays a big role in communicating with their patients, but their lack of time and resources prevents their business from maximizing the potential of being active on social media. 

That’s why we’ve created a streamlined solution that not only provides professionally curated content, but enables you to easily engage with your patients on your terms.

In Short, You’ll Enjoy:

  • Branded Facebook, Instagram and Google My Business pages
  • An all-in-one portal to track social channels
  • A library of posts to use at any time
  • Weekly posts related to your specialties
  • A social media calendar to reschedule or add posts
  • The ability to run contests and automatically select winners

Let Us Help You Take Your Social Media Presence to the Next Level

Our new Social Media Feature is available to all new and current clients. Want to join them? 

Schedule a free consultation with our social media marketing experts now and get ready to rock your social media presence. Give us a call at 800.792.8384 or click here and we’ll show you how to engage your followers online.

Don’t forget to follow iMatrix on Facebook where we share social media content and marketing tips for practices like yours.

Author: Juan Mejia

Juan Mejia is an experienced content creator with more than a decade of multimedia storytelling experience. He’s worked as a journalist, content writer and video editor in the technology, healthcare and digital marketing industries. Juan writes ebooks, whitepapers, infographics and other multimedia content for iMatrix, providing expert knowledge in digital content marketing.

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