Author

Juan Mejia

Juan Mejia is the resident Content Manager at iMatrix. With over eight years of experience in digital content marketing, he helps businesses understand the latest digital marketing trends and leverage the latest technologies to get noticed online. Juan is passionate about keeping up with the latest SEO trends, providing useful content and helping practices grow online by reaching patients across all online channels.

SEO | 16.09.26

11 SEO Trends To Look For in 2026: What’s Actually Changing

Your rankings haven't moved. Your traffic has. That gap is the story of SEO in 2026: showing up in position one no longer guarantees a single visit, because the answer...

Marketing | 09.09.26

Chiropractic Personal Injury Marketing: A Guide to Attract and Retain Injury Patients

Your phone rings. Someone was rear-ended on the interstate three hours ago, and they're asking if you treat accident injuries. How you answer that call, and how findable you were...

Marketing | 02.09.26

How Ophthalmologists Can Rank in AI Search Results in 2026

Patients nowadays ask ChatGPT or Google's AI Overview "best ophthalmologist near me" or "do I need cataract surgery" before they ever click on a website. To reach more potential patients,...

Content Marketing | 19.08.26

Healthcare Content Marketing: 20 Proven Strategies for Doctors in 2026

A patient searches her symptoms on Google before she ever thinks about calling your office. That search happens whether or not you show up in it. That is the shift...

Marketing | 12.08.26

AEO for Chiropractors: How to Show Up in AI Search Results

Let's say a patient is asking ChatGPT or Google's AI Overview for a chiropractor nearby. Most practices don't appear in the results because their website wasn't built to be quoted....

SEO | 05.08.26

What Is NAP in SEO? A Complete Guide for Local Businesses

NAP SEO refers to the practice of keeping your business name, address, and phone number accurate and consistent across the internet to strengthen your position in local search results. NAP...

SEO | 22.07.26

Healthcare SEO: The 2026 Guide to Getting Found by Patients

Someone in your city just typed "doctor near me" into their phone. They are not browsing. They want to book, and they will pick from whatever shows up first. If...

Marketing | 15.07.26

AI Marketing for Veterinary Practices: Top Trends, Benefits & Best Practices

Most practice owners have stopped asking whether artificial intelligence belongs in their marketing. The real question now is how to bring it in without piling up compliance risk, eroding client...

Content Marketing | 01.07.26

AI Marketing for Eye Care Practices: 9 Ways to Grow Your Practice

Most optometrists and ophthalmologists who say they use AI have automated exactly one thing: writing a few social media captions or generating a monthly email template. That is not an...

Website | 10.06.26

Optometry Website Design: 19 Proven Tips to Attract New Patients and Grow Your Practice

Most patients Google an eye care practice before they ever pick up the phone to book an appointment. Research shows 75% of people judge a business's credibility based on its...