Showcasing the opinions of past or current clients is a great marketing tool to bring in even more prospective business. When people see what type of experience others had at your business, it either encourages or discourages them to also patron your practice.
Managing your online reputation gives small businesses the opportunity to receive more publicity and gain new clients.
Online reviews are useful because they help prospects search for local businesses that are trustworthy and can deliver the best products along with great customer service.
A whopping 90% of online users make the decision to purchase from a business based on the opinions and experiences of others.
As a small business owner, you should be making an effort to motivate your clients to leave reviews on websites like Google My Business, Yelp, and Facebook.
If you would like to increase your online visibility, here is how you can encourage feedback from your clients and influence potential customers to use your products and services.
5 Ways to Encourage Clients to Leave Feedback
We know, we know. This seems like the most OBVIOUS way to encourage reviews but it’s true. Many customers have no problem leaving a review when asked to do it.
Whether it’s just giving your business five stars or leaving a very detailed telling of their experience, you and your staff should be reaching out to them to gently prompt their feedback.