Author: Czarina Greaney

As technology continues to grow and evolve, so should your optical practice and the way you market it. Keeping your marketing strategy tailored to the current trends is the best...

Potential patients usually search online for eye care providers near them or look for specific products to buy like designer frames, contact lenses, or prescription glasses. If you want to...

Marketing techniques are constantly evolving over the years in order to adapt to the target audience's changing consumption habits and behavior. Access to the internet has been accelerating the shift...

You’ve decided you wanted to grow your optometry practice and reach more eye care patients online. Marketing consultants can help you achieve your goals, but how do you know which...

Keeping up with every social media platform can be quite a challenge when you're busy running your veterinary practice. You'll want to limit the platforms you choose so that each...

Email marketing is a highly effective method for driving traffic to your veterinary website and increasing engagement with existing and potential new clients. If you are a small veterinary practice,...

Digital advertising is a vital component to the success of small and large veterinary practices, but some clinics may struggle to obtain new clients due to their limited marketing budgets....

Optometrists and eye care centers are experiencing rapid growth in recent years. But for this growth to continue, you need the best marketing plan if you want to keep up...

VetMatrix, a leading provider of digital marketing solutions for veterinary practices has helped many veterinarians communicate more effectively, streamline their front office operations, reach their ideal audience, improve their online...

A successful optometry practice goes hand in hand with digital marketing. Most potential patients Google your practice before making an appointment. Like any healthcare facility, people need to hear about...