[Video] 3 Ways Yelp Can Benefit Your Eye Care Practice
Word-of-mouth is powerful. In fact, 80 percent of Americans seek recommendations when making a purchase of any kind. Since technology has provided the [...]
28 11, 2018
21 11, 2018
The Importance of Branding Your Eye Care Practice Website
Standing out in a competitive market is difficult, but without memorable branding to set you apart from other eye care practices in your local market [...]
31 10, 2018
Email Marketing Best Practices
Email marketing is a great, cost-effective strategy to directly communicate with a large number of clients quickly and easily. If you want to engage [...]
24 10, 2018
Bridging the Gap between Offline and Online Marketing
A successful marketing strategy has both online and offline marketing components. However, these two types of marketing channels should work in tande [...]
15 10, 2018
How to Tell a Story Through Content Marketing
Storytelling is as old as civilization itself. It’s how we pass down history, how we teach lessons, and how we communicate with others. Today, that co [...]
1 10, 2018
Eye Opening Insider Tips for Vision Trade Shows
Trade shows are an opportunity for industry professionals to gather, network, and learn from professionals in their industries. When attending a trad [...]
19 09, 2018
Tips for Using Press Releases to Promote Your Business
By:Sophorn Chhay What Can a Local Business Write a Press Release About? Generally, as a local business, you want to write about something new or news [...]
17 09, 2018
Boost Social Media Engagement for Your Veterinary Practice
Do you have a social media profile for your business? If not… it’s 2018! It’s time to hop on this trend because social media isn’t going anywhere any [...]
10 09, 2018
How to Get More Email Subscribers When You’re Not a Techie
Despite the ever-changing landscape of digital marketing, email continues to be a marketing staple for small and large businesses alike. How often hav [...]
5 09, 2018
Tracking Your Progress with Website Analytics
Website analytics. Every good website has them, whether they are through your website provider itself (as iMatrix offers) or through Google analytics. [...]