When you provide content on your website, it needs to do more than simply inform people of various facts. To make the right impression, your words need to be both...
There is plenty of talk about how exceptional customer service leads to success, but when it comes to details, many sources are lacking. This makes it hard to provide the...
Are your marketing efforts tailored to the specific needs of physical injury patients or are they more of an after-thought? An integral part of the transformation into a successful PI...
The idea of using email drip campaigns to bring in new business is well-known, and many companies implement this strategy as part of their standard marketing operations. However, most marketers...
Businesses of all sizes rely on social media to connect with audiences and grow their presence. However, it has become increasingly difficult to capture that attention as competition grows and...
Before understanding why pain points are key to your customer-centric marketing strategy, you must first understand the difference between product-centric and customer-centric marketing and why the latter approach is preferred....
By now, you’ve probably accepted the importance of original content as part of your practices’ online marketing strategy. While few can argue the importance of having such content, many do...
Frequent use of non-steroidal, anti-inflammatory drugs (NSAIDs) increases the risk of cardiac arrest, according to a study published in European Heart Journal: Cardiovascular Pharmacology on December 24, 2016. Cardiac arrest...
In with the New Year and out with the old! As technology and search engine algorithms change, so should your marketing strategy. Make room for the newest trends by letting...
As the new year begins, businesses assess the one that has just passed and look to the upcoming year ahead. What has gone well in your practice this past year?...
