Pay-per-click ad campaigns are highly successful at driving business to a website. However, without a proper landing page, what is encouraging those website visitors to convert? If your PPC landing...
Increase traffic to your YouTube channel by organizing your channel in a way that will keep visitors engaged with interesting, easy-to-find videos. Taking the time to organize the content will...
An important factor to keep in mind when curating your content for social media is your audience. When a potential client is looking through their social media pages, their attention...
Google AdWords is one of the top advertising tools available in the marketplace, allowing virtually anyone to run a clearly defined, budgeted, and effective ad campaign. Recently, Google released the...
We have been crowdsourcing to find common questions clients have about their web marketing campaigns and how to improve them. In this week’s Marketing in the Matrix blog, we will...
Looking for a crash course in internet marketing? In our latest slideshare, “A Crash Course in Internet Marketing,” we take a look at how SEO, PPC, Video, Social Media, and...
As more and more people are using websites to get information regarding services they need or products they wish to purchase, it is becoming ever more important to have a...
There are certain techniques you can implement to increase your company’s social media presence. Facebook and other social media outlets require consistent activity to become an asset to your business....
Crafting an online marketing strategy includes a range of different components and mediums to be effective. Whether you want to see if your current strategy is effective or if you...
Social media provides an online voice for clients who are happy and satisfied with your business, which is great news for you. However, it also leaves room for those who...